The looming tale of Handlooms in India

On the occasion of National Handloom Day let's well talk about Handlooms in India. For starters, did you know that 95% of the world's hand woven fabric comes from India? Ninety five percent. Let that sink in before we tell you that it’s one of the largest unorganised economic activities while still contributing to socio economic development by being the second largest employment provider in Rural India. Infact, handlooms have been an integral part of our country’s economy and growth for decades through its contribution in employment, exports and economy.

We are known globally for unique hand spinning, weaving and printing styles. It’s a generational craft that preserves our culture and heritage by being passed down in families and communities and this way the art and the craft is continuously honed to perfection. The beauty of the loom industry is that it is less capital intensive, eco-friendly, uses minimal power and has ability to adapt to market conditions.

The industry employs over 3,522,512 (as of 2020) handloom workers with the majority of weavers being women artisans ( 73%of the total handloom workers). Essentially, the handloom industry is empowering women, rural citizens and backward classes and giving them a medium to make an income and showcase their craft. The handloom industry is also the country's largest cottage industry, with 23.77 lakh looms.

With handloom products ranging from handlooms from sarees, kurtas, shawls, lehengas, jewellery, bags, bedspreads & lines, cushion covers, dresses, drapes and so much more, shop locally to support your local artisans and craftsmen this National Handloom Day.

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